Alignment Worksheet Tracy Thrasher
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Alignment Worksheet

Tracy Thrasher — Supporting Millie's Artist Development

Hi Tracy! I've been giving a lot of thought to Millie's project and what it would look like for me to step in. I can tell how much you care about doing this right for her — and that matters to me.

Before I commit to taking this role on, I'd like to make sure we're aligned — on expectations, how we work together, and what this first 30 days looks like.

This is the companion to the worksheet Millie is filling out. Hers is about who she is as an artist. Yours is about how we build the right environment around her — together.

Your answers save automatically as you type, so you can come back anytime and pick up where you left off. When you're ready, hit "Submit to Natalie" at the bottom.

— Natalie

Vision

Before we get into the details — the bigger picture.

For context
I already have a good sense of your priorities from our conversation. These two questions are about the things I can't assume — what success feels like to you, and what the music should sound like when we get it right.
What does success look like to you for Millie's music career?
Pending
Not streams or followers — what would make you feel like this was worth it?
What are your goals for the next 60 days? What do you want in place at 30 days vs. 60?
Pending
Songs reworked? Visual identity locked? A creative director and stylist in place? A video shot? A rollout plan? The more specific you are, the faster I can figure out who I need to bring in and what that costs.

Scope & Expectations

I want to make sure I understand exactly what you need — so I can show up the right way.

For context
I'm thinking about this as a 30-day engagement to start — focused and intentional. At the end of that window, we evaluate together. These questions help me understand what you're expecting during that time.
Walk me through everything you're expecting me to handle.
Pending
Strategy, creative direction, production oversight, team assembly, distribution, rollout planning, artist education — list it all. The more specific, the better.
How hands-on are you expecting me to be — and how often?
Pending
Daily involvement? Weekly strategy calls? In the studio with Millie? Available on-call? I need to understand the time commitment you're envisioning.
What would make you feel like my involvement was worth it?
Pending
Be specific. What do you want to see delivered, changed, or in place that isn't there now?

Your Goals

What you're hoping to see come out of this — as the person funding and supporting it.

What outcome would make this investment feel like it was worth it to you?
Pending
A finished project? A label deal? Millie being self-sufficient? A clear path forward? What are you actually hoping to walk away with?
What would feel like a waste of your money and time?
Pending
Knowing what you don't want is just as useful as knowing what you do. Be direct.
How involved do you want to be in the day-to-day — or do you prefer to invest and let the team execute?
Pending
Some investors want visibility into everything. Others want to write the check and get updates. Where do you fall?

Milestones & Timeline

So I can build the right sequence of steps — and we both know what's coming when.

For context
I know the music needs to be elevated and that there are people currently involved who haven't been moving at the pace this project needs. Your answers here help me figure out what to prioritize first and how to sequence everything.
What does a realistic timeline feel like to you for Millie's first real release moment?
Pending
Not a deadline — just your instinct. Are you thinking months, a year? It helps me plan the steps backward from there.
What feels most urgent to you right now — what should I tackle first?
Pending
The music itself? The visual identity? Getting the right producer in the room? Clearing the path with existing collaborators? Help me understand your priority order.
How do you measure progress when the results aren't visible yet?
Pending
A lot of the early work is foundational — listening sessions, creative direction, team building. What makes you feel like things are moving forward even before there's something to show?

Communication

I want this to feel easy. Knowing your rhythm helps me match it.

How do you prefer to communicate — and how often?
Pending
Text, calls, email, voice notes, FaceTime? Weekly check-ins or as-needed?
What kind of updates do you want — and how detailed?
Pending
Executive summary or full detail? After every session or just at milestones?
At the end of the first 30 days, how would you want to evaluate how things are going?
Pending
A call? A written check-in? Specific deliverables you'd want to see completed by then?

Budget

So I can build plans that make sense for where things are right now.

For context
This is about the project budget — what I have to work with when I'm bringing in producers, creative directors, stylists, video directors, or other collaborators.
Is there a monthly or quarterly project budget you have in mind?
Pending
Production, visuals, collaborators, creative direction, styling. Even a rough range helps me build realistic plans.
How do you want to be involved in spending decisions?
Pending
Approve everything? Set a budget and let me operate within it? Something in between?

Anything Else

Space for whatever doesn't fit neatly into a category.

Is there anything else you want me to know?

Questions for me?

What does trust look like to you?

Received. Thank you, Tracy.

I'm going to sit with this and follow up with you soon. I want to make sure whatever I bring back is thoughtful and right for Millie.

— Natalie